In an effort to help with those quarantining against COVID-19, Disney+ released “Frozen 2” months early.
By: Cami Mondeaux
Disney announced Friday it would begin streaming the popular movie on Sunday, but some in the U.S. are already seeing it on their accounts. The release is three months earlier than expected.
Some countries, including Canada, Australia, New Zealand and the Netherlands will have to wait a bit longer, waiting until Tuesday for its release.
Several new movies releases have been postponed because of the virus, including the live-action movie “Mulan.” Very few March or April movies remain on the calendar and aren’t being shown in theaters as an effort to encourage social distancing.
This move by Disney could spark similar moves by other streaming services to increase traffic and money while people are staying inside their homes over the next two weeks.
Because, what’s better to do during a quarantine than binge our favorite Disney movies?
“Frozen 2” hit theaters Nov. 22, 2019, and has since become the highest grossing animated film in history. It already hit video-on-demand services in February.
Typically, Disney waits three months after releasing movies on DVD to put on its streaming device. So, this was a unique situation.
And it might change how companies approach their streaming services. And it might change how you spend your time under quarantine.